Profitability Best Practices for Offsite Backups
The cost of ExchangeDefender's Offsite Backup solution is lower than comparable server backup software alone. In our experience, we have found that our most profitable IT Solution Providers only offsite the most critical of data (financials, communications, contracts) and store the bulk of their local data on the local network.
Many Offsite Backup providers will force you to purchase expensive systems for on-premise backups. With our Offsite Backup solution you can use anything - from the most expensive PowerVault systems to the affordable Western Digital network drives. Because Own Web Now does not impose any restrictions on the offsite/onsite ratio you can create large backup sets locally and move only the critical data off site.
For larger institutions, our seeding and triple replication makes a huge difference. The ability to create an instant triple-redundant disaster recovery plan and have it fully functional by the weekend is something that guarantees a large premium for this solution.
Pricing and Competition
Utility computing storage has become a popular consideration for backup data storage recently but has not been taken seriously by our partners for the following reasons:
We often hear our partners pricing the offsite backup product at 100% to 200% margin along with the service charge to set up the software. This model is highly successful because it is on par in security and quality with Iron Mountain's offering but does not require any additional software or hardware to be purchased or deployed.